Aastha Kochar

Aastha Kochar has spent 5+ years creating content for B2B and B2C SaaS brands in the AI and MarTech space. She writes comparisons of AI-powered content tools, focusing on documented features, creator workflows and practical selection criteria. Her work has helped companies increase organic traffic, earn AI citations, and most importantly — turn readers into users. With a bachelor's and master's degree in Journalism and Mass Communication, she brings strong research skills, authentic storytelling, and a deep understanding of what makes audiences actually care about what they're reading.