Wan 3.0 AI Video Generator
Create AI videos with native audio, end-frame control, and durations up to 30 seconds. Start from a prompt or image in Magic Hour.
Best for native-audio video, longer clips, and controlled endings across text-to-video and image-to-video workflows.
Use Wan 3.0 API:
Fast, easy, and scalable
Trusted by teams at
How To Generate Videos with Wan 3.0
Three simple steps to create AI videos with Wan 3.0 in Magic Hour
1

Type a Prompt or Upload an Image
Start with a text prompt for text-to-video, or upload a still image if you want image-to-video control.
2

Customize Video
Adjust aspect ratio, duration, and settings based on whether you want a cleaner cinematic shot, a reference-led animation, or a more exploratory generation.
3

Generate Your Video
Click "Generate Video" to start. Once it's ready, download the clip and compare it against other leading models if you want the best trade-off between control, speed, and polish.
Why Creators Choose Wan 3.0
Wan 3.0 combines native audio, long durations, end-frame control, and 480p through 1080p output in one model.

Cinematic control
Wan 3.0 is especially useful when you want stronger control over lighting, composition, color tone, and general film-like aesthetics.
Flexible image-to-video workflows
It is a strong fit when you want to start from a still image and push it into a controlled, high-quality motion result.
Native audio
Generate video and audio together without adding a separate sound pass.

No Editing Skills Required
Turn your ideas into polished outputs quickly — no complex editing workflow needed. Just use a clear prompt, a reference if helpful, and iterate.

Thousands of Templates
Make your photos even better and faster with our high-quality templates.
Browse Wan 3.0 TemplatesWhat Wan 3.0 is best at
Wan 3.0 combines native audio, long durations, end-frame control, and 480p through 1080p output in one model.
Cinematic aesthetics
Especially strong when lighting, composition, and overall mood matter.
Image-to-video quality
A very solid choice for turning a still frame into a controlled moving shot.
Long-form generation
Create clips from 2 to 30 seconds for short shots or longer sequences.
Strong all-around visual generation
Good at balancing aesthetics, motion, and prompt readability.
Template-friendly workflows
Works well when paired with repeatable presets and reference-led setups.
Controlled endings
Use an end frame to guide where supported image-to-video generations finish.
Wan 3.0 — Model Card
Key specs, capabilities, and limitations.
Cost
48 credits/sec
Resolution
480p, 720p, 1080p
Aspect ratios
Common portrait and landscape ratios; some workflows follow source image aspect ratio
Max duration
Up to 30 seconds
Audio
Native audio
Plans
Creator / Pro / Business
Limitation
More workflow-sensitive than closed premium models; best results often come from stronger prompting or references
Frequently asked questions
Wan 3.0 is an Alibaba video model available in Magic Hour for text-to-video and image-to-video generation.
Wan 3.0 is best for workflows that need native audio, clips up to 30 seconds, and end-frame control.
Magic Hour supports 480p, 720p, and 1080p output with durations from 2 to 30 seconds, depending on your selected settings.
Yes. Wan 3.0 supports native audio in the current Magic Hour workflow.
Yes. Upload a starting image, describe the motion you want, and optionally use an end frame to guide how the clip finishes.
Wan 3.0 supports 16:9, 9:16, and 1:1 output in Magic Hour.
Wan 3.0 requires a Creator, Pro, or Business plan.
Paid subscriptions and credit-pack purchases include commercial-use rights, subject to Magic Hour's Terms.
Related Models
Compare models and create from text, images, or clips with Magic Hour's AI video generator.