AI CHARACTER ANIMATION

Animate Any Character with AI

Animate any image using the motion from a reference video — upload a motion clip and character image, generate in seconds
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40M+ AI videos generated
1M+ people use Magic Hour every month
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Fast, easy, and scalable
Quiet Santa
Tactical
Spongebob
Ballerina
Elevator
Warehouse

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How To Generate Videos with Wan-Animate

Three simple steps to create character videos with Wan-Animate in Magic Hour

  1. 1
    Upload Your Character and Motion Source

    Upload Your Character and Motion Source

    Start with a character image and a reference video or motion source that contains the performance you want to transfer.
  2. 2
    Describe the Transformation

    Describe the Transformation

    Add instructions for style, replacement behavior, framing, and how closely the output should follow the source motion.
  3. 3
    Generate Your Video

    Generate Your Video

    Click "Generate Video" to start. Once it's ready, download the clip and use it for animation tests, avatar content, or stylized character replacement.
Get started with Wan Animate

Why Creators Choose Wan-Animate

Where Wan-Animate really shines: reference-driven character animation, expression transfer, motion replication, and character replacement that keeps the source performance readable while changing the visual identity.

Character animation with Wan-Animate

Character animation

Wan-Animate is built for turning a character image into a moving performance that follows a reference actor or source video.

Character replacement

It is especially useful when you want to swap a person in a video for an animated or designed character while keeping motion and expression.

Stylized avatar workflows

A strong fit for VTuber-style content, branded mascots, game characters, and expressive social content built from performance transfer.
No editing skills required

No Editing Skills Required

Turn your ideas into polished outputs quickly — no complex editing workflow needed. Just use a clear prompt, a reference if helpful, and iterate.
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How Wan-Animate Compares to Other Video Models

Wan-Animate
THIS MODEL
Veo 3.1
Kling 3.0
MiniMax H3
LTX-2.5
Seedance 2.5
Kling 2.6
Wan 3.0
Best for
Character animation, performance transfer, character replacement
Premium realism, polish, dialogue, and strong prompt adherence
Multi-shot storytelling, character references, structured cinematic control
Reference-driven clips with native audio, character consistency, longer short-form
Fast iteration, synced audio, uploaded audio, clips up to 60s
Cinematic continuity, structured references, narrative short-form
Action, motion blur, and controlled camera movement
Long clips, native audio, and start/end-frame control
Visual fidelity
Strong for character transfer
Premium realism
Strong
Strong
Good
Strong
Good
High-quality output
Real-human image to video
Reference-driven rather than generic I2V
Better suited
Better suited
Better suited
Good with the right source image
Good
Supported
Supported
Viral clips
Medium
Good
Strong
Strong
Useful for rapid drafts
Strong
Motion-driven clips
Useful for long short-form clips
Multi-scene storytelling
Medium
Strong
Excellent
Medium to strong
Long clips; test continuity
Strong
Short clips up to 10s
Clips up to 30s; test continuity
Surreal / imaginative concepts
Strong for stylized character work
Strong
Good
Good
Prompt-led generation
Strong
Prompt-led generation
Prompt-led generation
Native audio
No
Yes
Yes
Yes
Yes
Yes
No
Yes
Template fit
Good
Good
Good
Good
Good
Good
Good
Good
Get started with Wan Animate

What Wan-Animate is best at

Where Wan-Animate really shines: reference-driven character animation, expression transfer, motion replication, and character replacement that keeps the source performance readable while changing the visual identity.

Performance transfer
Useful when the acting, timing, and movement already exist and need to be translated into a new character.
Expression replication
A strong choice for preserving facial performance instead of generating generic movement from text alone.
Character replacement
One of the more specialized options for swapping an on-screen person with an animated character while keeping scene motion intact.
Environmental matching
Designed to preserve lighting and color tone so the replacement feels more integrated into the scene.
High controllability
Helpful for creators who want control through references rather than abstract prompts.
Avatar and mascot content
A natural fit for branded characters, stylized explainers, and creators building repeatable persona-based content.

Wan-Animate — Model Card

Key specs, capabilities, and limitations.

Cost
48–96 credits/sec depending on resolution
Resolution
Reference-driven output
Aspect ratios
Reference-dependent
Max duration
Up to 60s
Audio
No native audio
Plans
480p on all plans; 720p requires a paid plan
Limitation
Not designed as a generic all-purpose text-to-video model

Frequently asked questions

Wan-Animate is a specialized model for character animation and character replacement. It takes a character image plus a reference performance and generates a new video that follows the original movement and expression.

Wan-Animate is best for avatar content, stylized character performance, animated mascots, VTuber-style workflows, and replacing a person in a video with a designed character.

Inside Magic Hour, Wan-Animate supports 480p and 720p output, source-video aspect ratios, and clips up to 60 seconds. 480p is available on all plans; 720p requires a paid plan.

No. Wan-Animate is focused on visual character animation and replacement, not native audio generation.

Yes, in a specific way. It starts from a character image and a reference performance rather than from a simple still image plus text prompt.

Wan-Animate costs 48 credits per second at 480p and 96 at 720p. Total cost scales with the output clip length.

No. It is a specialized character animation and replacement model. If you need generic text-to-video, Veo, Kling, MiniMax, LTX, or Seedance are better choices.

It is good when you want to transform real-human performance into a character animation. It is not mainly designed for realistic human footage generation from scratch.

Use it for branded characters, creators with a recurring avatar, animated explainers, stylized social content, and motion transfer from performers to characters.

Magic Hour lets you keep character animation and general video generation in one platform, which helps when a project mixes avatar shots with ordinary AI video clips.

Use Wan-Animate for character transfer or replacement from a reference performance. Wan 3.0, Seedance 2.5, Kling 3.0, MiniMax H3, and LTX-2.5 are general video generation options; choose among them based on references, audio, clip length, and results on the same brief.

Paid subscriptions and credit-pack purchases include commercial-use rights. Users without either purchase are limited to personal, non-commercial use. Outputs made with Wan-Animate on Magic Hour can be used commercially, subject to our Terms.

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