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Runway ML free plan: video quality, 720p, credits & pricing

Runbo Li
Runbo Li
·
CEO of Magic Hour
·
Jul 10, 2025· 6 min read
AI Summary:
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Runway ML pricing guide: plans, credits and API costs, illustrated with a video editing workstation

Contents

Create with Magic Hour
Make videos and images with AI.

Quick answer

Runway does not document 1080p as the standard output for its Free-plan generative video. Runway's current resolution guide says generative video is created at 720p. The Free plan includes 125 one-time credits, limited model access, 5 GB of storage and a watermark on generated videos. Its 125 credits do not renew. Runway lists 4K video upscaling on Pro, Max and Team rather than Free.

These limits were checked September 13, 2026 against Runway's Free-plan guide, resolution documentation and plan comparison. Model access changes frequently, so the account's current model selector remains authoritative. Subscription prices, credits consumed and the footage you keep are separate decisions; Runway's app and API also have separate billing.

Runway prices and included credits

The current individual Runway plans are:

Plan

Monthly payment

Annual payment

Credits included

Free

$0

None

125 once

Standard

$15

$144 total, equivalent to $12/month

625/month

Pro

$35

$336 total, equivalent to $28/month

2,250/month

Max

$95

$912 total, equivalent to $76/month

9,500/month

Annual prices are commitments, not monthly installments. Credits are still allocated monthly. Compare the total checkout amount, taxes and any promotion before paying for the year.

A red ceramic mug sits on a wooden café table beside a window. Steam rises slowly while the camera makes a gentle push-in. Soft morning light, realistic materials, one continuous shot, no people or readable text.

Try in Text-to-Video

Compare the same video job in Magic Hour

Use the same prompt or source image, choose a currently available model, and review the displayed credit estimate before generating. Compare accepted outputs and retries, not credit counts across vendors.

Try AI Video Generator

How many Gen-4.5 videos can you make?

Gen-4.5 requires Standard or higher. It generates two- to ten-second clips at 720p and costs twelve credits per second. A five-second attempt uses sixty credits; a ten-second attempt uses 120.

Plan

Complete five-second attempts

Complete ten-second attempts

Standard: 625 credits

10

5

Pro: 2,250 credits

37

18

Max: 9,500 credits

158

79

These are calculated whole-attempt limits from one month's allocation, assuming no other credit use. They are not counts of approved final clips. Images, edits, audio, retries and premium formats can reduce the available generation budget.

Example: five accepted shots for a product video

Suppose you need five five-second shots and budget two candidates per shot. Ten attempts at sixty credits each require 600 credits. That fits inside Standard's 625-credit monthly allocation, leaving twenty-five credits for other eligible tasks.

At monthly billing, the subscription payment is still $15. If you keep five clips, allocating that whole payment to the project gives $3 per accepted clip. This is a budget scenario; it does not establish that two attempts will be enough.

At three candidates per shot, the same brief needs fifteen attempts, or 900 credits. Standard's included balance no longer covers it. Compare the quoted top-up price with a larger plan, including any credits you would leave unused. Do not upgrade solely because a higher tier has a lower advertised price per credit.

Which plan should you choose?

Start with Standard for a small paid Gen-4.5 project that fits its allowance. Choose the model, write a short shot list and estimate complete attempts before subscribing. A plan should fit your actual month of work, rather than a label such as “professional creator.”

Consider Pro when the additional allowance or a required feature, such as its listed custom voice clone, solves a real constraint. Max becomes relevant when you expect to use substantially more credits or need its limited rollover and production-format features. Buying capacity you will not use does not lower your total cost.

For multiple people, consult Runway's plan-selection guide. Adding collaborators requires Team or higher. Do not budget a team from an older article's assumed Standard or Pro user cap.

Check the exact model and export option in your account before paying. A platform-wide model list does not guarantee that every new release or premium format is available on the cheapest tier.

Runway Free video quality, watermarks and commercial use

For the dominant resolution question: do not budget around a 1080p Free-plan export. Runway's general generative-video guide specifies 720p, all Free-plan generated videos carry a watermark, and 4K upscaling is listed for Pro and higher. A third-party model or Agent route can expose different resolutions, so verify the selected model and plan before generation rather than applying one resolution claim to every Runway workflow.

The free allowance is a one-time trial balance, not 125 new credits each month. Because Gen-4.5 requires a paid plan, dividing the free balance by its credit rate does not establish a free Gen-4.5 offer.

Standard lists watermark removal. An upscale can increase output dimensions, but it does not turn a 720p generation into native 4K footage. Review both the downloaded file and any additional upscale allowance your project needs.

Runway's commercial-use guidance says it does not impose a non-commercial restriction on created content. That permission is separate from your rights to source footage, music, likenesses or other inputs.

Do Runway credits expire or roll over?

Standard and Pro monthly credits reset each billing cycle. Max allows up to one month of unused credits to carry forward. Separately purchased credits do not expire, and the app's published minimum top-up is 1,000 credits. Confirm its cash price in billing.

Runway's plan guide says paid plans can buy extra credits; Free cannot. Keep the included balance and purchased balance separate in your budget because their expiry rules differ.

What happened to Unlimited?

Max replaced Unlimited for new subscribers on May 29, 2026. Runway schedules existing Unlimited subscriptions to switch on November 30, 2026. Existing-account terms can therefore differ from the plans a new customer can buy. Check your account notice before changing a legacy subscription.

Runway API pricing is separate

The Runway developer API charges credits purchased separately at $0.01 each. It is available through a developer account; Enterprise is not a blanket requirement. A consumer app subscription does not fund API usage.

API operation

Listed base rate

Five-second calculation

Runway ML logoGen-4.5 generation

12 credits/second

60 credits = $0.60

Runway ML logoGen-4 Turbo generation

5 credits/second

25 credits = $0.25

Runway ML logoAleph 2.0 editing

28 credits/second

140 credits = $1.40

These are different models and operations, not interchangeable quality levels. The numbers describe consumed API value before taxes, premium formats, extra input charges or other tasks. They do not imply that every account can make a cash purchase for exactly that amount.

The ten-attempt Gen-4.5 example above consumes 600 API credits, or $6 at the base rate. The app's $15 subscription and the API's $6 usage serve different workflows: the app includes its interface and tools; the API requires integration and separate operational work. Pick the workflow you need before comparing those amounts.

Professional output formats can add charges. For example, the API lists an additional five credits per second for ProRes or PNG sequences on supported models. A base-price estimate is incomplete if those exports are part of the brief.

Comparing Runway with Magic Hour

Magic Hour publishes this guide. If you are comparing platforms, use the same scene brief and required output, then count candidates and editing steps. Credit counts from different providers are not the same currency.

For a written scene, try Magic Hour Text-to-Video. For a product photo or approved character image, use Image-to-Video. If you already have footage to transform, the video-to-video comparison addresses a different buying question.

For a broader shortlist, our text-to-video guide compares input modes, free limits, output restrictions and a defined job budget. Choose the tool that produces a usable result for your project before committing to a larger recurring bill.

For a broader decision, compare consumer plans in the AI video generator pricing guide and exact developer billing units in the AI video pricing index.

Frequently asked questions

Gen-4.5 requires Standard or higher. It generates two- to ten-second clips at 720p and costs twelve credits per second. A five-second attempt uses sixty credits; a ten-second attempt uses 120.

These are calculated whole-attempt limits from one month's allocation, assuming no other credit use. They are not counts of approved final clips. Images, edits, audio, retries and premium formats can reduce the available generation budget.

Start with Standard for a small paid Gen-4.5 project that fits its allowance. Choose the model, write a short shot list and estimate complete attempts before subscribing. A plan should fit your actual month of work, rather than a label such as “professional creator.”

Consider Pro when the additional allowance or a required feature, such as its listed custom voice clone, solves a real constraint. Max becomes relevant when you expect to use substantially more credits or need its limited rollover and production-format features. Buying capacity you will not use does not lower your total cost.

Standard and Pro monthly credits reset each billing cycle. Max allows up to one month of unused credits to carry forward. Separately purchased credits do not expire, and the app's published minimum top-up is 1,000 credits. Confirm its cash price in billing.

Runway's plan guide says paid plans can buy extra credits; Free cannot. Keep the included balance and purchased balance separate in your budget because their expiry rules differ.

Runbo Li
Runbo Li is the Co-founder and CEO of Magic Hour, where he builds AI video and image tools for content creation. He is a Y Combinator W24 founder and former Data Scientist at Meta, where he worked on 0-1 consumer social products in New Product Experimentation. He writes about AI video generation, AI image creation, creative workflows, and creator tools.
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